The series follows Kiya, and her best friends Jay and Motsie. Whenever there is a problem in town, a drum sound can be heard and the trio don their superhero gear.
Whether they’re battling wicked technology or dealing with difficult emotions, the superheroes always prioritise their friendship.
Before the design work started we thoroughly analysed the target audience, competitor landscape, colour theory, type, icons and cultural references. The logo has a playful bounce that matches the titular characters’ love of dance and martial arts.
The pink colour chosen is punchy and stands out on the black, which is complemented by a sophisticated brand colour palette.
